Marketing ManagerFrom September 2011, Universal AV has a new Marketing Manager based at their head office in Bradford.

Shelley Townend will be working closely with the sales team to deliver Universal's marketing strategy and continue to develop the company's brand and position in the market place.

Shelley has over 10 years experience in business and marketing and sees her new position as an exciting challenge.

Shelley comments, "Universal has undertaken a lot of research over the last 18 months and is now ready to implement many of their plans and strategies. It is an exciting time to join the team and help drive the company forwards into new markets as well as maintain its reputation in the education and public sector. I look forward to the challenges that lie ahead".

Nick Fitzpatrick, Director at Universal AV comments; "These are exciting times for the company and I am delighted to have Shelley on board, her energy and experience will be a great asset to us in driving our business to the next level".

North West Office

From September 2011 to build on its growing reputation Universal AV will open new offices in Lancashire.

Andrew Cooper, a former employee of Universal has returned to the fold and will head up the new North West operation. Andrew and his team will offer the full range of services and customer care that has seen Universal become a leading solutions provider in the North of England.

Nick Fitzpatrick, Director of Universal AV Services commented, "By combining the resources and expertise of
Universal and Andrew Cooper, we believe we can establish Universal as a major force in the North West. This will give us a much needed base across the Pennines, an established customer database to add to our own and a real chance to grow our business in the North West".

Universal AV Services, Operations Manager, Chris Gardner has recently been awarded TechInstSCE status, from the Institute of Sound and Communications Engineers (ISCE).

The audio visual industry now requires systems integrators to have an increasing amount of knowledge relevant to electronics, acoustics and audio components. If an integrator is not technically knowledgeable in relation to sound, the whole audio visual solution could be impaired by the sound quality. The TechInstSCE status recognises an individual's technical audio competence, and is good indication of service quality.

Sound is one of the main components of an Audio Visual integration project, and it is important to ensure your suppliers are qualified and up to date with the new regulations and audio requirements, such as the EN54 Directive and emerging AVB standards, as there can be organisational penalties if the wrong system is fitted after April 2011

The Institute of Sound and Communication Engineers are an authoritative professional body who represent trained, qualified and experienced practitioners. ISCE are responsible for recognising technical proficiency and developing technical standards throughout the profession.

Celebrating 21 years in business in 2011, Universal AV Services have decided to mark the occasion by updating the companies' external corporate image.

The brand refresh signifies the company's commitment to the future of the business. It represents a strong and firm position within the market place and aims to signify the organisational commitment to the ever changing Audio Visual industry.

'Technology is the now and the future, and shapes the way we live, work, educate and play. Universal AV provide solutions for businesses and education providers using technology and because of this we felt our image was a little out of date.' Nick Fitzpatrick, Director.
For 21 Years Universal AV has been key players in the Audio Visual supply and installation market from offices in Bradford and Newcastle. The future strategic aim is to continue with this success and focus on delivering service locally, as a company large enough to cope but small enough to care.

The change of image has come following consultation with internal and external customers; the brand promise of Universal AV remains the same. As an organisation renowned for their responsibility and dependability and the brand refresh is not meant to detract from this but to enhance it, as the organisation is acting from customer feedback.

Universal AV Services Ltd has been approved as a CHAS Accredited Contractor, and is now recognised for the competence in the delivery of safe and healthy working practices.

"Health and safety is paramount at Universal AV Services Ltd, we pride ourselves on the continuous delivery of safe projects and promoting a healthy working environment, the fact that we are now externally recognised by CHAS is an added bonus!" Chris Gardner, Installation Manager, Universal AV Services.

CHAS, The Contractors Health and Safety Assessment Scheme is a pre-qualification requirement for contractors wishing to supply goods and services to buyers in the public and private sectors. As procurement becomes increasingly time consuming accreditations such as CHAS identify Universal AV Services Ltd and other companies, as competent companies in the area of Health and Safety saving time in the tender and procurement assessment stages for Universal AV Services Ltd and the buyers.

The CHAS accreditation allows Universal AV Services Ltd to build upon the relationships they have with their current customers in the public sector such as the University of Bradford, West Yorkshire Fire and Police Service and Bradford PCT delivering projects to the highest standard across our region.